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Get Targeted Website Traffic: 7 Effective Strategies To Guarantee Targeted Website Traffic

By Adam Bauthues

Republish: EasyPublish™ Published: 02Mar2012 Word count: 1468 Viewed: 20 time(s) Get Free Content For Your Site

Everyone wants more website traffic. In fact for many business owners, driving traffic to their website is their primary business. And while traffic may be all well and good, what you really want is to get targeted website traffic. You want the people visiting your website to be potential prospects. You want them to be future customers, not tire kickers or looky loos.

Here are seven effective strategies to guarantee you get targeted website traffic.

1) PPC Advertising

Of course, not all PPC ad campaigns generate targeted traffic. You have to study your prospects and design keyword-specific ads that send traffic to a web page related to the ad. For a website about dog training where they have to dig to find your potty training information, you're not sending the right kind of targeted website traffic to the right place. Send them directly to your potty training product page.

2) Classified Advertising

Use the same advice and strategy as with PPC ads above.

3) Squeeze Page - Opt-In List - Targeted Email Combination

A squeeze page is essentially a way to capture the email addresses of people who are actually interested in receiving your information. True, they may be after your giveaway, but that's okay. They're still a qualified prospect. Once you have their email address, you can begin sending them informative, entertaining and slightly promotional messages, all of which are designed to send them directly to your website.

4) Article Marketing

Article marketing is one of the most effective ways to get targeted website traffic. When you publish quality content, and it gets published online on article directories and republished on other websites, you're reaching a wider audience. The link (s) in your article and in your bio box can all help you get targeted website traffic right back to your website. The more articles you publish, the more targeted website traffic you generate. It's a simple equation.

5) Blogging and Guest Blogging

Use the same advice and strategy as with article marketing above.

6) Social Networking

Social networking can send tons of traffic to your website simply because people are curious about you and your business. However, if you're strategic about your social networking strategy you will occasionally include links to your website with attention-grabbing posts or headlines. This will result in more targeted website traffic for your business.

7) Blog and Forum Comments

On most forums and blogs when you participate and comment you can post a link to your website in your signature. This does generate curious folks who just want to know "who said that ?!" However, when you participate in forums and blogs that are relevant to your website and industry niche, you're going to also get targeted website traffic as a result.

You can also try unique approaches like posting reviews on websites and directories for products related to your industry and include a link to your website in your review profile. A great example of this would be posting a review on Amazon.com. You can post answers on Yahoo! Answers and you can post videos or podcasts on directories and drive targeted website traffic to your business, much like you would with article marketing.

There are a number of creative ways to get targeted website traffic. You want to really focus on this because this is definitely where the money is located in any niche. Analyze your traffic-generating strategies and tactics to ensure you're sending the right kind of traffic to your website. The right kind of traffic are people primed and ready for your content. Now you know where to find them.

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