	Article Directory		Article Submission Service		Article Marketing Blog		Publishers		Member Log In

Article Directory :: Internet Marketing/Online Business Articles

Make Your Online Video Marketing Go Viral

By Anton Pearce

Republish: EasyPublish™
Published: 03Apr2010
Word count: 451
Viewed: 199 time(s)

Get Free Content For Your Site

If you are thinking about doing online video marketing for your company this year, you might want to consider the twenty five million folks who watched the YouTube Wedding Dance this past summer. This video made the rounds, and it was the buzz around the water cooler. The stars of the video had their fifteen minutes of fame, and Kevin and Jill's wedding has been spoofed, reported, viewed, discussed and even replicated.

Viral videos take off like wildfire and spread just as fast. From a marketing standpoint, they are like winning the lottery. Creating a video that goes viral is not an easy task, if it is even possible at all, but that does not mean that you should not try to pull in the elements found in successful viral videos and include them in yours. Any video will round out your marketing efforts nicely by offering several marketing benefits.

Benefits of Video Marketing

· Videos offer your message in a different form. People need to hear a message around four or five times before it finally sinks in. Reinforcing a message with a video clip just makes sense. You may send the same message through Twitter or other social media platforms; and posting video just rounds out the effort.

· Videos help build your brand, and they let your customer get better acquainted with you. Your standard methods, like websites and brochures, can work well, but a video can add a quirky twist to your presentation which may help you stick in your prospect's mind. You also add the element of sound to your message, and that gives you just a little more staying power.

· Videos help customers and prospects find you. SEO strategy uses videos to boost ratings, because it adds another element to your website content, which helps you website be even more relevant to your topic.

With the newer equipment available today, virtually anyone can produce a video. You want your video to only be a few minutes long, so it is not like you need to be a movie director to fill the time. Keep things short, sweet and full of action, and if in doubt, start with the action. Find some spunky music to fill the background, and you have yourself a hit. Look at your video as just another way to get your message out to the public.

So as you are creating your Internet marketing plan, make sure that you consider how excellent it would be to create a video and have it go viral. And while viral will probably not happen, creating an online video marketing plan is just another way to offer information about your product or service to your customers and prospects.

Anton Pearce specializes in helping you to use internet marketing to get all the clients you need for your practice. Sign up for his highly acclaimed and miraculously free ezine and find out how to turn your website into an automated new client or patient referral generating machine.

EasyPublish™ this article - publishers click here