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Discover Why Promotional Pens Are This Year's Number 1 Corporate Gift

By Francis Murphy

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Published: 26Mar2010
Word count: 679
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Promotional pens are the most in demand of all corporate gifts and that has always been the case. They have an enormous price range with cheap printed plastic pens selling for a few pence right up to exclusive engraved metal pens for hundreds of pounds and more. Years ago the majority promotional pens could only be purchased in very staid colours. But advances in plastic compounds and moulding techniques have changed all that. It's now possible to buy every colour imaginable and in addition you can mix and match from a massive selection of clips,barrels and tops. These breakthroughs have resulted in an increase in the popularity of the promotional pen and reconfirmed its spot as the very best selling item of promotional merchandise.

Cheap Promotional Plastic Pens

These first class promotional products are given away in their millions all over the world 24/7. The simple reason for their popularity is that everyone uses a pen often lots of times a day. So if you are fortunate enough to get be given one for for free then it saves you having to buy your own. The fact that a company logo or sales message from the business that gave it to you is imprinted on the barrel or clip is probably irrelevant to you. However it will probably create brand awareness even though it is just a cheap plastic pen.

Promotional Metal Pens

Metal pens will always be considered as more desirable pen with regard to promotional gifts. They both look and feel more substantial than cheap plastic pens and when etched rather than printed they look even better. There used to be a time when the various components of these pens were only available in a flat matt finish but that's not the case now. It's now possible buy metal pens with all sorts of finishes and that includes grooves, indentations and even holes.

Corporate pens

Mont Blanc pens are accepted as being the most expensive and exclusive metal pens across the globe. The white cap which represents the peak of Mont Blanc, which is the highest mountain in the Alps is well known to everyone who knows anything about pens. However there are a number of other brands which whilst not being so exclusive still outsell Mont Blanc pens many times over. Bic promotional pens are a good example of a very well known brand. Parker Pens make one of the very best selling pens ever the Parker Vector Rollerball, most of us have had one at least once. Other brands for example Cross pens and Balmain are also very well known and have lots of potential as promotional products.

Promotional Pens UK

It could perhaps seem a little strange to think of promotional pens UK when almost definitely the vast majority of pens are made in China. However there are a lot of plastic pen manufacturers in the United Kingdom who have made a serious impact in this marketplace. The main factor in this area is the need to decrease our Carbon footprint and by manufacturing domestically we reduce emissions considerably. Consequently many purchasers of business gifts now demand that the bulk of of the promotional items they purchase must originate from the local market.

As opposed to promotional clothing such as printed T-shirts or embroidered polo shirts promotional printed pens will stay around in cupboards, desks, overcoats and shopping bags. They work exceptionally well in unison with other corporate merchandise such as leather conference folders or perhaps promotional paper products like note pads or memo pads. And most importantly most businesses or establishments can easily afford to give loads of them out as promotional gifts because they are so reasonably priced. So the next time you are holding an event to advertise a product do please take into account using a promotional pen. Don't foget when it comes to promotional products they are still the most popular item of all time.

Francis Murphy is the Managing Director of BTC Group which was established in 1977 and currently runs more than 25 Promotional Merchandise Programmes for clients that include AA,BBC, HMV,Tesco and Nomura Bank. They print and supply more over 1 million promotional pens every year from their amazing production facility near heathrow Airport.

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