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Jeff Paul: S.E.X. Sells in His "Short Cuts to Internet Millions" Infomercial

By Holli Diel

Republish: EasyPublish™ Published: 07Dec2007 Word count: 499 Viewed: 1057 time(s) Get Free Content For Your Site

For those of you that have missed him, Jeff Paul is back! Jeff Paul, a well-known name in the world of direct marketing back in the 90's has a sexy new infomercial titled "Short Cuts to Internet Millions" currently airing on many TV networks. This particularly wild half an hour infomercial is filled with lots of advertising flash, and features two well endowed young girls with very low cut tops, that seem to be flirting with the camera as they deliver the scripted sales pitch.

I have to hand it to Mr. Paul, he knows that using sex to sell his product will work for many, however, being extremely familiar with working on line and a woman, I found myself wanting a tad more information and content. Instead I found this "Short Cuts to Internet Millions" to be more the starting point when considering working on line.

The Jeff Paul story is actually a very poignant success story. Back in the day he pulled himself up by his bootstraps, out of some huge debt and built the huge marketing empire you see today and Jeff's direct marketing advertising techniques are considered by many to be some great oldies but goodies.

Jeff Paul advertises his "Short Cuts to Internet Millions" infomercial as using a turnkey proven system. This system includes ten free website businesses for $39.95, however, any seasoned marketer knows that a person could be given 100 website businesses and if they are not taught how to drive traffic these websites could be deemed worthless. Upon completing your purchase you will receive a huge box of tapes and notebooks that are in conjunction with the 10 FREE website businesses.

I have found in many cases similar to this one, that a particular sales tactic will occur shortly after the initial sale. It is a tactic called "up selling" and it is widely used in the industry. Shortly after your purchase you will be given additional options to move forward with your new business and these can run anywhere from $5,000 to $15,000.

They also stated in the "Short Cuts to Internet Millions" infomercial, that Jeff Paul's program is as easy as working with email, simply point and click and if the two girls in the infomercial can do it anyone can. They further said that Jeff's program could be started with no money, no computer and no computer knowledge. I cannot personally say that I know of any on line business that would succeed with out any one of these things.

In closing, the tips given by Jeff Paul were good in there day, but today Internet marketing techniques must be cutting edge. New software technologies are moving faster than ever, so you might want to keep that in mind and choose an online business wisely. It's always a good idea to make sure that training and support are included with any on line business program or system as well.

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