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Entrepreneurs: Marketing Solutions For Getting More Clients Part 1

By Ileana Kane

Republish: EasyPublish™ Published: 14Sep2009 Word count: 793 Viewed: 536 time(s) Get Free Content For Your Site

While everyone else is playing the blame game on the economy, you can quickly jump ahead of the game and get more clients than you'll ever need. And the best thing - you guessed it -- no marketing budget required!

I bet you're great at what you do and you just can't wrap your brain around the marketing thing. You don't need fixing and it's not your fault. Because you're so good at what you do, you've just not had the time to study the marketing part. This will be so simple and the fix is fast. You'll make success of your small business in the snap of a finger. You'll be able to experience marketing success in no time. I promise!

If you really want to know how to have more business, bigger success and greater satisfaction, let me show you 10 marketing solutions that will do the trick for you:

Marketing Success Solution 1: Get a crystal clear vision of what you want for your business. Have the following in that vision: How many clients do you want? How many hours a week do you want to work? Better yet - how many vacations do you want to take? What does your new home look like and where do you want to live? What is your client's biggest problem? How did you get the clients you have now (but ONLY your favorite ones)? What is your definition of success? What income do you want to have in the next year?

Marketing Success Solution 2: Now is the time to take all the information in your head and write it down in the form of a plan. Think of it this way...you wouldn't leave on vacation without knowing where you're going would you? Not to worry, I'm not having you create one of those 30 page dossiers - because I stand behind the simple, fun, fast way to get the job done and get more new clients. Along with your vision and a simple written dynamic plan you'll know when you're on track. Now, you get to start making decisions about how to spend your time and energy so you'll hit your mark.

You'll make a success of your small business in no time flat, by including the following: the services you offer, the products you offer, the packages you offer (people love buying packages), what income you want to achieve, and how many clients you want (make sure you go after the high paying clients), and what you'll be doing to market your business. Your bank account will love you for this!

Marketing Success Solution 3: For business success, you need to be able to communicate the value you give to your prospects and clients. So, ditch the 'big title' because everyone already has a coach, massage therapist or whatever it is you do. The truth? Talk about what you can do for them. This is what I call the transaction trigger for what you do. Prospects and clients care about ONE thing and that's what you can do for them! So let them know what you can do for them by educating them. This answers the BIG question "what do you do"? And your prospect or client is translating this to "what can you do for me"?

Marketing Success Solution 4: Trying to grow your business is a tough one to do on your own. This is the number one reason of business overwhelm. It's important to have the support you need to get where you want to go. Get into a mastermind group. Having a group of people that are dedicated to growing their business helps keep you in the mindset. These people are supportive of your goals and sincerely want to see you achieve them. You also receive ideas, and feedback that helps keep your energy and momentum up. And if the going gets tough, they'll provide you with the strength you might need. Let's face it Frank Sinatra didn't move his own piano!

Marketing Success Solution 5: Start valuing yourself and what you offer for prospects and clients. When we go into business for ourselves, what we're really good at comes so naturally to us and we think everybody can do what we do. That's our gift and our blind spot seems to work against us. If you need feedback and to really hear your value, ask your friends, or better yet your mastermind members. Set your intentions for the high paying clients? Yes, right off the bat! It sends a message that you're willing to accept your level of expertise and when you're willing, others are willing to accept it, too! So raise your right hand and say out loud? NO more excuses. Now growing your business becomes an excuse free zone!

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