Article Directory :: Internet Marketing/Online Business Articles

How Important Is Testing To Making More Money

By Jeff Schuman

Subscribe to Jeff Schuman's RSS feed using any feed reader!

Republish: EasyPublish
Published: 01Jul2008
Word count: 424
Viewed: 307 time(s)
Bookmark this article using any bookmark manager!
Get Free Content For Your Site

For years I have taken the lazy man's approach to tracking what is going on in my marketing efforts on the Internet. For me I mostly just sent my traffic to my homepage and was satisfied to see my newsletter subscribers and my income increase on a regular basis.

Testing and tracking was something I did not want to be bothered with. So how important is testing out your marketing strategy to your overall success?

I would put testing into a couple of different categories.

1. One common sense thing is, whenever you make changes to your website, blog, landing page, and so on, you should be testing everything to make sure you did not make mistakes. If you are like me you are going to type in the wrong url, send a subscriber to the wrong autoresponder address, or maybe even not get the subscriber at all.

Therefore, common sense is that you check every link on every page, and you go through the total sign up process if you are trying to capture names for future follow. Let yourself be the guinea pig, not your valuable customers.

You will probably be surprised at how many mistakes you find. Even the most conscientious Internet marketers can have typing errors that lead to traffic being sent to error pages as opposed to the page you want them on.

2. Another simple thing you can do is track which landing pages draw the best. You could create three different landing pages and monitor which one is drawing the best. You can also create different landing pages for different article directories and see which one is giving you the most clicks.

If you want to get more serious about testing you really should add a simple Google analytics script on every webpage on your site. Include this on your blog homepage as well as your single pages. It is amazing how much you can learn about your traffic from reading the Google analytics reports.

Today the Internet is becoming so competitive that not finding out what is working in your marketing efforts is a big mistake. The only way you can decrease the amount of money you are spending while increasing the positive results is to know what works.

For this reason, you have to test your marketing strategies and constantly be making the appropriate changes to improve them. Do this on a regular basis and you will be amazed at how much better your business runs and how much more money you start making.

Jeff Schuman helps ordinary people make money at home and he can help you. His JV With Jeff training program is free and offers training on how to make money taking surveys, starting a home business tips, and doing internet marketing the right way. His Team-Schuman.com website is on page one of Google for over 1500 unique keywords and has over 20,000 backlinks to it. Please click here now for more information: ===> http://www.Team-Schuman.com

Bookmark this article using any bookmark manager! Subscribe to Jeff Schuman's RSS feed using any feed reader!

EasyPublish™ this article - publishers click here

More articles by Jeff Schuman

Free Report!
Ten Essential Secrets Of Article Marketing ... Grab Your Free
Copy
Now:




We respect your privacy.


Need Content?
Regular Top Quality Content for your Blog, Ezine or Website ...
Delivered Direct,
For Free!

Click For Details



Arts & Entertainment
Automotive
Business - General
Computers & Technology
Finance & Investment
Food & Drink
Health & Fitness
Home & Family
Internet Marketing/Online Business
Legal
Pets & Animals
Politics & Government
Reference & Education
Religion & Faith
Self-Improvement/Motivation
Social
Sports & Recreation
Travel & Leisure
Writing & Speaking

More internet marketing articles:

  • Online Marketing Strategies You Need to Know (Cynthia Minnaar)
    It is essential for the health of your organization to choose the right online marketing strategy. You should market yourself, your product, or your ideas online. It is important to avoid being the jack-of-all-trades and master of none.

  • Easy Ways To Successfully Market Your Articles (Andrew Gallop)
    You really couldn't believe just how powerful articles are when it comes to marketing a business online. However, believing is about seeing, and you can see the true results of article marketing with the use of tips like these. These tips can give you a heads up in the way you can promote your business effectively and efficiently, with the use of a few great articles.

  • Online Business At Home - What Are The Necessary Business Building Tools To Use? (Jeff Schuman)
    Being the owner of an online business at home is smart for anyone these days. However, if you are going to own your own business then you need to be made aware of the necessary business building tools that will help you make it successful.

  • The Right Seo Company (Alem Vel)
    This article is about choosing the right seo company and what to look for.

  • What The Experts Know About Article Marketing! (Andrew Gallop)
    An article is something that appears so simple to the untrained eye, but requires such complex techniques to build and market properly. The methods used are varied and change drastically across the web, depending on the site or company. However, some of the same core principles are always used and reused when you want success and they will be discussed here.

  • Internet Marketing Secrets Explained: Boosting Profits with Backend Sales (Eva Twist)
    Backend Sales are made after the customer has already purchased a product. They are all about incorporating extra value to the customers' purchases and convincing them that the primary, front-end buy could be significantly more superior if used with a range of backend purchases.

We Automatically Distribute Articles
To Thousands Of Publishers And Web Sites:

Submit Article
All content is viewed and used by you at your own risk and we do not warrant the accuracy or reliability of any of the information. The views expressed are those of the individual contributing authors and not necessarily those of this web site, or its owner, Takanomi Limited.
 
Copyright © 2012 Takanomi Ltd. Company no. 5629683. All rights reserved. | Privacy | Legal | Contact Information