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The Many Advantages of Enterprise Social Computing

By Jon Harwokey

Republish: EasyPublish™
Published: 14Oct2010
Word count: 530
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Enterprise social computing technologies are beginning to spill over into the corporate environment with increasing frequency. These useful tools are fun and a great way to keep up with your friends and family, but they can also be used to keep up with your business colleagues and team members. Technologies such as activity streams, microblogging, shared collaboration tools, and rich clients can help keep your team members connected and up to date with the real-time information that they need to be able to perform their job.

Activity streams can give team members a way to subscribe to information provided by other team members or other groups that are critical to their performance. For example, an external group may publish technical specifications that are crucial to your project. If you subscribe to their group then you will know when they make the status update with the link attached that points to their technical specifications that you can then go out and access. The ability to be able to tap into enterprise social computing information is a huge benefit.

Microblogging is another tool that has been used for purely social purposes until recently. Microblogging gives team members a way to post critical information and for a group of subscribers to be able to quickly disseminate that information after they're notified of the new post. Links, audio, and video can also be published in microblogs in order to make the experience richer and more interactive. Users who find the information in these posts useful can then "tag" or "like" the post, which then allows all of their linked "friends" to see the post and have access to the content as well. This is almost a viral way of floating information to your enterprise social computing community.

Rich client software is also another social tool that most people already have on their smart phones or netbooks. Apps or widgets written for smart phones or network enabled computers give traveling team members the ability to stay connected even when they aren't in the office. They can be just as efficient and productive as office employees, because they have access to the same real-time enterprise social computing technologies. They can update their team members back at the office on their current whereabouts, achievements, or results of meetings or sales calls. By providing traveling team members with rich tools that they can leverage on the go you are able to provide a cohesive information network that helps your organization run like a well oiled machine.

Enterprise social computing technologies are normally incorporated directly into your existing technologies in such a way that they enhance the resources that you already possess. They make email more useful and provide information in other ways that are simply not possible with other forms of communication. Activity streams provide a news service that interested parties can subscribe to. Microblogging provides an excellent group collaboration tool. Rich client software provides team members with multiple means of communication while they are in the office and on the road. What started out as a social phenomenon has now spilled over into the corporate world and will eventually change the way we communicate forever.

Jon Harwokey is plugged into the enterprise social networking grid and knows just how valuable the flow of communication is to his everyday life as a software developer. Business social networking provides Jon several new forms of communication that he can utilize in order to keep his team at the top of their game.

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