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How to Put Fun in Fundraising for Your Youth Sports League

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Published: 22Apr2009
Word count: 455
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As a child I always dreaded our sports team fundraising campaigns. We were expected to go out into the community and sell citrus fruit, nuts, wreaths, and a multitude of other items each year. Believe me it was complete drudgery and I looked forward to it about as much as getting a tooth pulled.

Our coach would line us up and hand everyone their product catalogs and orders slips and say something like "Go get em guys." Off we would trudge and try to hawk our wares completely unprepared for our foray into sales. But what if we had been coached on how to sell and how to present ourselves? It would have been so much easier.

Teach your kids how to sell. Prepare a script for them to learn and rehearse it with them until they are comfortable. It is very hard to sell something with little or no preparation. This will go a very long way toward promoting sales and boosting the confidence of your sales people.

Reward your students for their effort. This can be as simple as posting a list of sales leaders at every practice. This will promote an atmosphere of competition and is something that they are already accustomed to if they are actively participating in a sport.

Set mini goal points and when one of them is reached surprise the leaders with a fun activity. Perhaps you might contact their parents and organize a father/son, mother/daughter, or any combination day out. Head out as a group and go bowling, get pizza, go to a movie, or some other fun related activity. This will reinforce the value of working hard to achieve a goal and the reward associated with accomplishment.

Once the final goal is reached you might reward the entire team for their effort. You might take one practice period and let your team have a night of fun. No drills, no calisthenics, just a fun evening of playing the game they enjoy. If you would prefer not to interrupt your practice schedule you could call a special practice instead, maybe on a weekend.

Another idea that would appeal to many of your athletes is a game where everyone gets to play. Pick 2 team captains and let them choose their team members and then play against each other. Perhaps you could set up a real game complete with cheerleaders and allow the public to attend. The idea is to reward their team spirit and accomplishment. Just make it fun.

If you spend a little time developing the sales person in your kids, and rewarding them for their effort you will find that your fundraiser profits will rise along with the sprit and enjoyment of your sales force.

AIM Fundraising's website is chocked full of other unique fundraising ideas to increase your team fundraising sales and profits. At AIM Fundraising's web site learn how you can have more successful fundraising campaigns.

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