	Article Directory		Article Submission Service		Article Marketing Blog		Publishers		Member Log In

Article Directory :: Business - General Articles

Using Google Maps When Shopping for or Advertising Real Estate

By Ko Fai Godfrey Ko

Republish: EasyPublish™
Published: 05Sep2011
Word count: 532
Viewed: 102 time(s)

Get Free Content For Your Site

The real estate market has changed a great deal in the past five years. The recent economic crash has had a major impact on the market as a whole, creating a sense of urgency for sellers and a sense of hesitation for buyers. But much has changed in the world of technology as well. Did you know that more than half of home buyers begin their searches online? Making use of the web is more of a necessity than an option these days, and here we will discuss the benefits of using Google Maps in both buying and advertising real estate.

Google Maps Offers More than Just Directions

While older online maps were not much different than those you would find in any atlas, this is certainly no longer the case, especially when it comes to Google. Thanks to Google, it is now possible to use maps that don't just show you where something is located in reference to nearby streets, but that actually uses satellite images to show you the location and the surrounding area.

What This Means for Sellers

A prospective buyer wants to know as much about a property as possible before asking questions or facing the potential for sales pressure. If you have a property listed online, posting beautiful pictures of the home's interior and exterior is a great start, but buyers want to know where the home is located. Implementing a Google Map employing Street View or Google Earth can enable buyers to see the surrounding area as well as the home. They can use Street View to see what else is located on the street and what neighboring homes look like, while Google Earth allows them to zoom in for closer inspection or to zoom out to see where in a town the home is located and how far it is from everything from schools and stores to beaches and parks. In short, it is the ultimate visual.

What This Means for Buyers

If you are looking to purchase a home, Google Maps can be a very beneficial tool. Not only can you get a clear view of the home from above or from the front using Google Earth and Street View, but you can gain a clearer understanding of where the home is located and what amenities you can find nearby. This can make it easier to calculate how you will get to work, where the kids will go to school, and other information vital to a home purchase.

Changing the Face of Real Estate

Technology has certainly revolutionized business as a whole in the past decade, and Google Maps is helping to make big changes to the real estate market. While it certainly offers great benefit to prospective buyers considering a home, it also offers benefit to realtors who have long needed to go beyond simple words when looking to sell a home that is ideally located. Google Maps is an excellent tool for buyers and sellers alike, and one that is certainly well advised for use in real estate advertisements placed on the web.

Visit iMapBuilder to download a free trial version of map making software that does not require coding and programming to create an interactive maps. You can also use our Google Map Builder to easily build customize Google Maps with your own placemarks and speech bubbles.

EasyPublish™ this article - publishers click here