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Articles by Nick Nanton

  • Personal Branding: Make the Right First Impression
    Making a strong first impression is a big part of building your personal brand. Whether it's a meeting with a client, a lunch with a potential business partner, or a sales pitch to a new prospect, the first impression you make goes a long way towards defining their perception of you.
    Published 10Feb2011, viewed 72 times
  • Don't Get Lost in the Crowd
    Over the last several years, literally millions of people have begun establishing their personal brand through Facebook, Twitter, and other sites. So how can you avoid being lost in the crowd?
    Published 07Jan2011, viewed 83 times
  • Personal Branding: Using Your Blog
    There are several obvious ways to brand your blog, including the design of the blog, your picture, and more... but today we are going to cover some less common ways of branding yourself through your blog.
    Published 25Nov2010, viewed 275 times
  • Personal Branding: Protecting Your Brand
    Defending your personal brand online is key to making sure that your clients are always getting the true representation of your brand in everything you do.
    Published 09Sep2010, viewed 564 times
  • Personal Branding: Something Needed? YOU Provide It!
    Personal branding lesson: Find a market that is underserved, fill the need and brand yourself as the go-to expert and passionate advocate of that market – and open your doors to passionate and loyal customers.
    Published 09Sep2010, viewed 105 times
  • Jacob's Turn - The Mission - Part 1
    A chance meeting at an airline terminal gives rise to an inspiring documentary short that is raising awareness and money for Down's Syndrome.
    Published 04Sep2010, viewed 31 times
  • Jacob's Turn - The Mission - Part 2
    A chance meeting at an airline terminal gives rise to an inspiring documentary short that is raising awareness and money for Down's Syndrome. The story continues
    Published 04Sep2010, viewed 29 times
  • Books Speak Volumes When Creating Relationships - Part 1
    In “The Relationship Age,” it’s sometimes really difficult to be heard. Everyone else is texting and Facebooking, not to mention IM-ing and emailing, and sometimes it seems the longest you can get someone’s attention is for 140 characters or less. Talking in Twitter-sized bites, however, doesn’t really help you get a lot of meaningful ideas across.
    Published 26Aug2010, viewed 120 times
  • Hitting the Target in the Age of New Media - Part 2
    When thinking about growing your business during the current economic shift, think big; but then make sure you think small with regards to what niche you can ultimately serve to prosper the most.
    Published 16Aug2010, viewed 148 times
  • Hitting the Target in the Age of New Media - Part 1
    The reason for the slow recovery of the economy is because we are not just seeing an economic crisis, we are seeing a fundamental shift in the nature of how business works; and the recovery, when it happens, will not come from the same old stimulus methods but instead will sprout from a more fundamental change of the very nature of business growth.
    Published 16Aug2010, viewed 176 times
  • Personal Branding: Have You Made It to “It Depends” Status?
    As many of us get comfortable in our line of work, surrounding ourselves with people who have similar interests, and who work in the same industry – we sometimes forget that there are so many people out there that don’t know anything about the intricacies of what we do – even the things that we think are common knowledge. When people seek your advice, they are looking for you to cut through the clutter and solve whatever problem they may have.
    Published 11Aug2010, viewed 150 times
  • Process Yields Progress - Part 3
    We must continually perfect the process – and sticking to that process is more important than anything else…because the process gets us to the goal line.
    Published 08Aug2010, viewed 193 times
  • Process Yields Progress - Part 2
    People are always incredibly encouraging when you start something new (unless they know you well enough to sense you’re heading for disaster). It’s exciting to them and they live vicariously through you trying something for the first time. Why? Because you have to do all the hard work and all they have to do is watch!
    Published 07Aug2010, viewed 140 times
  • Process Yields Progress - Part 1
    When you’re in the middle of the grind – when it feels like the pay-off will never come – and when you may be so tired you don’t think there ever will be a pay-off – that’s when it can be incredibly difficult (maybe the most difficult) to take the next step.
    Published 04Aug2010, viewed 118 times
  • Throw The Book At ‘Em!
    I’m about to advocate something that I believe delivers one of the biggest ROIs of anything out there today. But it’s also something that many people regard as being as dead as the dodo.
    Published 31Jul2010, viewed 124 times
  • Top 10 Ways to Make Money with Direct Mail (Don't Laugh, it STILL Works!)
    Maybe I can save you a few dollars, and a few lessons by sharing some of the most important things I’ve learned over the years about direct mail. And most importantly, if you're not doing any direct mail, now is the time to start! Almost everyone else has backed off of it due to cost, and now you can swoop into people's mailboxes and take new customers!
    Published 10Sep2009, viewed 353 times
  • Why You Must Think Big...And Small About Your Business For Success
    Steve Martin’s first huge comedy album was called, “Let’s Get Small.” I think that title is actually great advice for a business, particularly a big company. Because I find that the bigger they are, the worse they are at the small, but really important things that make it easier to do a deal with them. And I was just reminded of that fact recently.
    Published 30May2009, viewed 189 times
  • The 8th Deadly Sin: ThoughtSourcing
    What is ThoughtSourcing? It's the function of outsourcing everything that crosses your path that requires some good old-fashioned thought; and possibly even some management of time and effort to execute on the decisions that you make based on that thought.
    Published 25Dec2008, viewed 226 times
  • How Failure in My Kitchen Can Give You Success In Your Business!
    The ultimate goal should be to get your clients and prospects to feel like you are their friend in the business. The only way to do this is by constantly delivering quality solutions, on time, at the right price (notice I didn't say the cheapest price) and by building a relationship.
    Published 17Dec2008, viewed 172 times
  • Celebrity Branding You! - Typing Your Way to Fame!
    Over the last few years, there is no denying that the online community has started harnessing the power of the Internet for more than just "surfing" the web to look for information. We have now started using it as a networking tool that allows us to connect with others to share ideas and opinions.
    Published 01Nov2008, viewed 291 times
  • Celebrity Branding You: Tweeting ... And Why It's Not Just For The Birds
    You've probably heard the buzz-terms "social media" and "social networking" more times than you care to count; although if you're like most people, you still haven't figured out what it means or how you can use it to increase your celebrity status, and, most importantly, your profits.
    Published 03Oct2008, viewed 283 times
  • The Three Steps to Recession-Proofing Your Business
    I know that the overwhelming message in the news is that "the sky is falling," but if you'll take the time to follow these three simple steps, I assure you that even while your prospects and clients are trying to avoid the impending doom, they'll come to your bunker to avoid getting knocked down.
    Published 17Sep2008, viewed 234 times
  • Telling Your Story for More Profit
    Telling stories is not only one of the oldest forms of communication; it is also one of the most effective. Accepting this statement as true should help you see why creating a business story is a reliable way to connect, and to create a bond with your customer that helps you rise above your competition in their eyes.
    Published 12Sep2008, viewed 233 times
  • Sell the Store, Not the Chair
    The purpose of teaching a salesman to spend extra time with a customer to discuss the store's long-term relationships with customers is to attempt to educate the buyer and create brand loyalty. Over time, brand loyalty and the desire to work with a store that stands behind their product can overcome many objections, including pricing.
    Published 12Jun2008, viewed 226 times
  • The Continuity Factor
    he best new ideas are often old ideas brought back to life. Sometimes the ideas are altered to fit particular circumstances but, many times, the application is altered to fit current circumstances.
    Published 11Jun2008, viewed 224 times
  • The Only Thing Constant is Change
    Change is a powerful business force. It can wipe you out or it can make you an overnight success.
    Published 06Jun2008, viewed 241 times
  • The Next Big Thing!
    Ever since the first gumshoe paid his favorite informant $20 for the name of the doll that shot Mr. Big three times in the head with his own .45, money has been the motivator for getting the right information from those who have it.
    Published 05Jun2008, viewed 229 times
  • It's in the BLOG
    If you’re looking to grow your business, then a BLOG is a great tool to add to your tool chest. In this article we will discuss BLOG basics and how you can use them in your business.
    Published 08May2007, viewed 408 times

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