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With Casio Watches Cool Is Catching On

By Paul Wise

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Published: 20Nov2009
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Casio Watches have a proud history, which is to be expected from a legendary company with a line of industry "firsts" to its credit. From humble beginnings as a successful manufacturer of cigarette lighter rings (this is Japan, after all, land of gizmos and gadgets galore), they went on to introduce to the world the first all-electric compact calculator in 1957, the first ever graphing calculator, the first digital camera with an LCD screen, the first 3 megapixel digital camera...the list goes on and on.

And so it is that in 1974 they introduced the Casiotron, the first of many successful watches, at a time when the industry was just beginning to embrace digital technologies. The company has been leading the field ever since, a well-respected pioneer in a business alongside the likes of Sony and Samsung. Casio Watches were the first to debut with many of today's standard feature-sets, and their history is a veritable "what's what" of horology and consumer electronics fame.

For example, one of the most famous of all their watches is the incredible Databank series. First appearing in the early '80s, well before modern-day PDAs, smartphones, and other do-it-all convergence devices, these were exceptionally useful for storing all kinds of data; contact information was only the first of many uses these clever timepieces could offer. Some models could offer the day of the week in up to thirteen different languages - a neat little trick for the early '80s.

A "jet setter version" kept track of different time zones. One popular watch even acted as a universal remote for home entertainment units like cable boxes, television sets, and VCR players! This line has proved so popular that it's still being manufactured to this day, even given all our previously mentioned do-it-all convergence devices; indeed, one bestselling model is the retro-chic version that looks just like the original.

Another extremely popular collection in their catalog is its G Shock timepieces, offering on-board altimeters, barometers, compasses, and more - all in one watch. Naturally, shock resistance is provided, as well as the almost ubiquitous water resistance now expected of such action-oriented models. The G Shock series is so popular that a "Baby-G" line has been established to market these watches to young teens, with smaller more compact designs and vibrant stylish colors without sacrificing key features of durability and all-round utility.

Finally, no discussion of Casio Watches would be complete without mentioning the Casio Pathfinder for outdoor adventuring. With many features in common with the G Shock, the Pathfinder was expressly designed for hiking through the woods or kayaking streams and rivers while the G Shock tends to be favored by uniformed personnel.

Writer Paul Wise suggests DealsAHolic.com for Casio Watches, such as the classic Casio Pathfinder Watch.

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