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MLM vs Direct Sales

By Rich Ramalho

Republish: EasyPublish™ Published: 26Apr2008 Word count: 557 Viewed: 363 time(s) Get Free Content For Your Site

Let's get one thing out in the open. Nobody likes to be sold.

So what should you do if no one likes to be sold? Try asking your prospect if they mind if you ask them a couple of questions. This is to see if it's a good idea that you do business today. Why? Because it opens the door to a conversation about their needs, and everyone loves to talk about themselves, it's their favorite subject!

In direct sales, this part would be easy because you are probably meeting face-to-face or at least over a telephone conference call. But what if you are meeting through the Internet? You could set up a 'chat' time and ask questions and get answers that way, or, you could set up an on-line forum where people leave comments and feedback about their experiences with your product or services. This will open a dialog with the customer and then you will be able to read their 'wants' if not ask for them.

With multi level marketing, some companies have the system already set up for you and you just join as an affiliate and make money off the last person to join and then the person who joins after you will make money off your sales and so on and so on.

If they give you a website or you have a website and you can write, write articles and post them to your website. Post them to other peoples website, there are several Internet sites where you can post articles for free and if you've used the correct keyword density, you will increase your WebPages rankings in the search engines and that is what online marketing systems are all about, getting better rankings on the search engines.

Join a number or newsletters and groups that pertain to your products or services and if they allow posting of messages, use that to announce such things as new products you are selling ' however, never, ever spam ' use the messages to announce a new article you've written that will help people solve a marketing problem that you have tried yourself.

As a marketer, you must make it your priority to obtain a high ranking on the major search engines such as MSN, Google and Yahoo. Learn as much as you can about search engine optimizer or SEO and then try to increase your ranking on a weekly basis.

You need to spend 75 percent of your time on marketing your affiliate programs and 25 percent of your time on working on them. The majority of people only spend about 10 to 20 percent of their time on promoting and marketing their affiliate programs and this is where they are loosing money. Affiliate programs will make you money if you put in the time and work hard at it.

There has always been a sort of negative connotation regarding affiliate marketing and multi level marketers because people want to buy from the original seller, not some affiliate. And this makes no sense because when you set up your website and the visitor clicks on the website of the person you are selling for, they go directly to their website. The only indication you are an affiliate is that you have their web address on your website.

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