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White Roof Options: Style or Function?

By Scott Rodgers

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Published: 27Aug2009
Word count: 554
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Most of us experienced roofers are used to doing the job in black. Why? It's always been that way. Sure, most of the common shingle types are in shades of black (or grey, blue, or dark red). It's a style choice that homeowners make. But some of these choices may soon be changing.

That's right: scientists are now saying that a white roof can help lower the effects of greenhouse gases - by a lot! The idea is that while black absorbs heat, white reflects it back up into the atmosphere.

So how does that translate into energy savings? Well, it's like this: during hot summer months, homes constantly run their air conditioners. These machines suck up energy like nobody's business, besides using some pretty unsustainable elements like Freon or other refrigerant to run.

When you take out all of the heat that the black roof is sucking in, you change that equation substantially. That's why a lot of experts are saying that a "whitewashing" of our infrastructure may soon occur.

Is the future a sea of white houses? That depends on how much "green" or ecological factors can get into the style considerations of individual homeowners. Obviously, things like this aren't going to be mandated, although you may start to see commercial and government clients go with light colors. Some of it will be up to that fickle thing called "public opinion".

How can you help? By explaining to your clients exactly why the white roof is in their best interests. They can then make their own choices, but by educating them on some of this basic science, you'll be promoting ecology while on the job, and contributing to a responsible culture that we need to eventually embrace to help us deal with climate change and other events.

In their reports on this, some of the people writing books on the subject envision a government re-painting of roads, as well as a lightening of sidewalks and other structures, all to provide some natural cooling options that will hopefully have a positive effect on the consequences of "global warming".

If you're sceptical about the link between white and green, don't take my word for it - there's a lot of reading material out there. Pickup some of this research and learn more about why lighter colored roofing options might be in the cards for your community. Remember, we are all together in the fight to save the environment that we depend on. Our leaders are starting to think that way - and so should we!

The above illustrates some of the elements that people are talking about for choosing roof colors in the "new century" - you've heard the old saying that "the only thing sure is change"? That's exactly what I'm talking about. There will always be change in any industry, and those who work in roofing should pay attention to some of the things that are going on in their own industry, to be able to profit from this knowledge later when these trends really develop. It's a good idea, in any case, to offer clients a wide range of choices, and to fully explain these choices in ways that they can understand, to help your clients really make wise decisions about their homes.

Scott Rodgers has been doing roofing work for many years. See more of his work at http://www.eLocalRoofers.com

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