Running your own online home business has many advantages. Apart from working from the comfort of your own home, you can be your own boss, doing things at your own pace and there are minimal start-up requirements. You basically need a computer, internet connection, hosting solution, and a domain.
But while running an online home business is one of the most profitable and simplest business models around many people who enter into the online business world fall flat on their faces unable to even cover their hosting fees!
Productivity Means Profitability.
The main reason for this failure is productivity. Yes, efficient traffic generation techniques are important for running an online home business. You need a good SEO plan to rank higher in the search engine results and gain more exposure. Decent web design and writing skills are necessary to keep your website neat and presentable to your visitors.
However, what sets the leading online entrepreneurs apart from the average online business owners is their level of productivity. They are getting more done in less time. So what is dragging down internet marketers and their online businesses?
Shiny Object Syndrome.
Do you find yourself constantly changing your plan and adjusting your schedule of activities to try the latest technique for driving floods of traffic to your website or building a list of epic proportions or skyrocketing your conversion rates and more?
Shiny object syndrome means that each time you get an email promising the best marketing tool ever invented, you buy it; use it for a few days; and when you get another email, the vicious cycle starts again. Every time you learn about a new traffic-driving, list-building, or rank-boosting technique, you scratch off items on your to-do list and replace it with a new one. This method of working will not make you productive.
Juggling Too Many Things At Once.
Focusing on different facets of your online home business is good. For example, traffic generation, offer development, website design etc. You are making sure no important aspect is left out. But most internet marketers overdo it! The end result? They spread their time and efforts too thin and although they get things done, they don't do it well.
They end up with average content. Their website looks average. The traffic they generate is average. They get average results. When you sit down in front of your computer to work, whatever it is that you need to do, do it well. It doesn't have to be perfect. But it has to be decent or better than your competitors.
Plan your work, and work on your plan! Get rid of the shiny object syndrome and stop trying to juggle too many things at once and see your productivity and profits of your online home business soar.
When setting up an online business there can seem to be a mountain of obstacles to climb - from getting your website online, to finding the right products to sell and the best customers to buy them. Discover quick, easy and proven online business strategies here.