Video marketing is becoming more and more popular on the internet and with over 1 billion people using YouTube every month you have the potential to reach a huge audience who are looking for your products and services.
You can use videos a number of different ways, including sales pitches, tutorials, launch sequences on your website, or to simply develop brand awareness. Video can leave an everlasting impression, providing the perfect interactive vehicle for your marketing message and it can help with your websites page ranking in Google.
You Don't Have To Be On Camera.
Some online marketers don't like using video for marketing because they don't want to get in front of the camera. But many marketers make videos and never actually appear in them themselves. Instead, they use screen capture software that allows them to show what is on their computer screen while recording. This is a great way to walk someone through a process, or to show a presentation.
It's Free To Upload Videos.
When you have created your videos, it is time to upload them to popular video marketing websites. All of these are free to join. It's important to submit your videos to as many sites as possible for maximum exposure. Your first choices should always be YouTube and Facebook. But also check out vimeo.com, video.google.com and video.search.yahoo.com. Be sure to include your keywords as well as adding your website address to the description field.
It's Quick And Easy.
You no longer need to be a technical whiz to work video marketing software. Apps such as Twitter's Vine, with its six-second maximum clip length, have dramatically increased the opportunity for businesses on a limited budget to use videos for marketing. If you are willing to be on camera, your smart phone or tablet will have a build in video camera that enables you to quickly shoot a video and get it uploaded in a matter of minutes. Often these instant videos have more appeal that professionally edited versions.
You Don't Even Have To Do It Yourself.
If you feel that you don't have the time to create videos for your products or services you can still benefit from video marketing. There are many people on the internet that will create videos for you. Fiverr.com is a great place to get these videos done, and they will only cost you $5 each! You can also have the videos submitted for you for another $5. If you do choose this route just be sure you research the best sellers before spending any money because it's your brand and products that they are representing.
Success in business is mostly about marketing, especially online. Great marketing can sell an average product but poor marketing cannot sell a great product. Discover all you need to know about marketing and starting an online business here.